With nearly 20 years of experience in advertising and marketing, Dara fuels her passion by helping businesses take their brands to their next level. She has a keen ability for bringing ideas to your target audience that changes their behavior in a way that positively impacts your business.
As CEO, Dara oversees our team of strategists, creatives and marketers. She pushes them to develop advertising and marketing campaigns that work for your business. Her experience spans numerous industries and includes global brands like Anheuser-Busch, Coca-Cola, GE, IBM, MasterCard and Nature Valley Granola Bars.
Prior to joining Media Made Fresh, Dara was Corporate Marketing Director at the PGA TOUR. For 10 years, she helped shape the way multi-million dollar golf sponsorships were sold to executives at Fortune 100 companies. She also heavily influenced the way businesses and brands used golf to reach their target audience.
Dara graduated with Honors from the University of North Florida in 2001 with two Bachelors, one in Advertising and one in Graphic Design. She began her advertising career working for Mayor John Delaney as a graphic designer, copywriter and television personality. She facilitates a 6-part series called Marketing Matters at the Jacksonville Women’s Business Center. She also works closely with the UNF Ogier Gardens and CathedralCare to help develop long-term strategic plans and fundraising goals.