SOCIAL MEDIA MARKETING
Our approach to social marketing is based on a proven model that utilizes paid and organic content to generate a dedicated following for your business. We seamlessly integrate social media into your business and marketing strategies with strategic creativity and deep knowledge of the most popular social media platforms. From Facebook posts to mobile apps, we instinctively populate your marketing ecosystem with interesting content, interactivity and compelling ideas that are brand-centric.
By identifying your business’ advocates and influencers, we help you build equity in your brand. We are able to accomplish this by transitioning some of your customer engagement methods from pushing content/information to pulling content/information. Next, we put together a plan with a healthy mix of paid and organic social marketing strategies, uncover viral marketing opportunities and establish successes that help select the platforms that make sense for your business, i.e., Facebook, Twitter, Pinterest, LinkedIn, Instagram, blogger outreach, etc.
Social Platform Identification
As more and more consumers take to the web, the number of new social networks, services, and social media platforms will continue to grow. We can help you find the right platforms to engage communities for your products and services, and get the members of those communities to hear your brand’s digital voice. As internet marketing and technology innovators, we focus on social media and digital product innovation, and we’re always searching for new and creative ways to connect brands with their target audience.
Social Media Setup and Repair
Building a presence for your business on social networking sites allows your brand to interact directly with your consumers. This interaction feels more personal to your consumers than traditional advertising or outbound calling. Once we identify your target audience and business objectives, we will work with your company to identify what SMM platforms make sense for your business. After setting up each your customized pages and uploading content, we will help you identify an on-going SMM strategy that fits your budget. SMM campaigns include a combination of the following:
The best way to get your internal teams and your customers to embrace using social media marketing campaigns is for you to become an expert. We offer coaching for businesses that want to further their grasp of social media and internet marketing strategies. Coaching may include topic discussion, Q&A sessions and/or strategic insight into your marketing plan and vision.